| Custom
Designed to Ensure Relevance A fourth
feature of our approach to management development is custom-designing of program content
to the unique business problems and management issues facing managers in client
organizations. It is essential to link the development of management skills to the
achievement of organizational objectives. It is for this reason that we work closely with
our clients to identify the specific performance objectives they want their managers to
achieve, and then to study the particular management skills required to achieve them. In
preparing programs, we identify the management development needs of the target population
as they relate to improving organizational performance. We study the actions taken by
managers who have been successful in improving organizational performance. We analyze the
techniques and methods used by high performers and compare them with those of low
performers. We then identify the key management competencies required to improve both
individual and organizational performance.
All too often, training programs do not result in improved
performance because they do not help the participants meet the performance objectives for
which they are held accountable. When the development of managerial skills is not
presented with the context of achieving organizational objectives, participants have great
difficulty in applying their new knowledge and skills to their own operations.
To ensure that participants see the content of our programs
as relevant to their needs, Sterling Institute works with its clients to develop or tailor
training materials to reflect the client organization's unique requirements and operating
environment. We assess the needs of top management and develop programs that help
participants at every level to carry out the objectives of senior management. Because we
design programs from the top down and reflect the unique needs of managers at each level
of the organization, participants are prepared to apply what they learn.
Clients are better prepared to evaluate results of training,
when their program objectives support the achievement of senior management objectives and
the content of their programs provides insight into the key success factors influencing
the achievement of their organization's objectives. By focusing on the unique business
problems and management issues facing their managers, client organizations help ensure
that participants regard the training materials as relevant to their needs. And by linking
the development of management and professional skills to the achievement of organizational
objectives, the programs assist participants to meet the performance objectives for which
they are accountable. A top-down program design that addresses senior management goals
helps ensure that individual development efforts are supported at the top. This support by
senior management is critical to its later involvement in program follow-up and
evaluation.
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Introduction
How
Managers
Develop
Sterling
Institute's
Approach
to Applied
Management
Development
Feature
1:
A Self-Directed
Development
Process
Feature
2:
An Applied
Development
Program
Feature
3:
An Integrated
Training
Experience
Feature 4:
Custom Designed
to Ensure
Relevance
Feature 5:
An Ongoing
Development
and Evaluation
Effort |